Monday, September 20, 2010

Shirley J At The State Fair


What a great day we had at the fair. We gave out hundreds of samples of super yummy soups. Loaded Potato, Chedder Broccoli and Apple, Squash soups. We also had Honey Wheat and Sourdough breads. It was a long busy day but a very successful day as well. We also handed out tons of cataloges. And buy the end of the evening we had down what we had been saying all day to tell people what ShirleyJ is. I don't think I will have a hard time telling people what Shirley J is with any problems again! We made some good friends with the "Tie Guys" next to us and the "Water Bead Man" to the other side of us. They were very friendly and kept us in the "know" and what to expect for the day. Thanks to Shon and Krissy for letting us help for the day. What a great time and awesome experience.

Sunday, September 12, 2010

Me And ShirleyJ At The State Fair

http://www.utahstatefair.com/

I'll be doing cooking demo's at the "Utah State Fair" tomorrow (Monday September 13th).
There will be lots of yummy samples and lots of great product. Come visit me! Thanks for all your support my wonderful ShirleyJ fans.

Friday, September 3, 2010

ShirleyJ on TV

More than 30 years ago, Don Smith, an accomplished food scientist discovered the formulation for Shirley J White Cheddar Soup and Sauce BaseUniversal Sauce. He knew he'd uncovered something miraculous with this exclusive formula that would help chefs everywhere make delicious cream sauces and other recipes that were healthy, time-efficient and universal.

Don built Shirley J's reputation selling his innovative mixes to professional kitchens in restaurants, schools and other institutions. Among these great just-add-water mixes is our White Cheddar Soup and Sauce Base. You get the same great benefits of Shirley J Universal Sauce with the addition of a gourmet white cheddar flavor.

To this day, Shirley J products are used in many professional kitchens. Yesterday, Kneaders Bakery, one of our institutional customers, featured a Three Cheese Cauliflower Soup on Utah's morning show Good Things Utah. Tami Vincent of Kneaders said that their secret ingredient for this soup is Shirley J.

“Our secret we use at Kneaders is Shirley J. We use the White Cheddar Base--the cool thing about the base is it's 1/3 of the calories compared to making your own roux [roux-based cream sauce]. And it has tons of omega threes because it uses sunflower oils. This base is awesome!”

Head on over to the Shirley J Blog to watch the segment and learn how to make Kneader's Three Cheese Cauliflower Soup. Shirley J - White Cheddar Soup - Three Cheese Cauliflower Recipe by Kneaders Bakery

Benefits of Shirley J White Cheddar Soup & Sauce Base
* Simple & Foolproof - Just add water
* Bold, full bodied white cheddar flavor
* No MSG, No Trans Fats, No Saturated Fat, No Hydrogenated Oils
* No lumping, curdling or scorching
* Consistent results every time
* Freezes & reheats beautifully



Have a great weekend and happy cooking!

Thursday, September 2, 2010

Kneaders Three Cheese Cauliflower Soup

Look what was featured on "Good Things Utah" today!!
Who knew that Kneaders used ShirleyJ as their base for
their super yummy soups. Thanks to my neighbor Nickole
for sharing this news with me today. Lets all give it a try!

Kneaders Three Cheese Cauliflower Soup

Wednesday, September 1, 2010

Weekly Universal Sauce Recipe #35:


Please your family tonight with this classic country dish. Chicken Fried Steak, also known as pan-fried steak or country fried steak, is made of a tenderized piece of steak (usually cube steak) that is coated with seasoned flour and then pan fried.

Don't let the name confuse you. It's steak, but called Chicken Fried Steak because of the way you prepare it-like fried chicken. Chicken Fried Steak is most often paired with gravy. We've used our secret ingredient, Shirley J Universal Sauce to make our version of the traditional peppered-milk gravy. Shirley J Universal Sauce makes gravy-making a cinch! No lumping, curdling or scorching. Make this tonight! This is comfort food at its best.

Shirley J Universal Sauce makes meals that are simple, healthy and delicious--all in minutes. Each week we feature a recipe with our secret ingredient, Universal Sauce. We hope you'll give this one a try.

Best-Ever Chicken Fried Steak
Ingredients:
4 (6-8 oz) beef cube steaks
2 c. all-purpose flour
2 t. baking powder
1 t. baking soda
1 t. black pepper
¾ t. salt
1 ½ c. buttermilk
1 egg
1 T. hot pepper sauce (e.g. Tabasco™)
½ t. garlic powder
vegetable shortening for frying
1 c. Shirley J Universal Sauce
4 c. water
½ t. (variable)cracked black pepper


Directions:

Pound the steaks to about 1/4-inch thickness. Place flour in a shallow bowl. In a separate shallow bowl combine the baking powder, baking soda, pepper, salt and garlic. Stir in the buttermilk, egg, and Tabasco Sauce.

Dredge each steak first in the flour, then in the batter, and again in the flour. Pat the flour onto the surface of each steak so they are completely coated with dry flour. Heat the shortening in a deep cast-iron skillet to 325 degrees F. (165 degrees C). Fry the steaks until evenly golden brown, 3 to 5 minutes per side. Place fried steaks on a plate with paper towels to drain.

Meanwhile, in a medium saucepan combine water and Universal Sauce whisking until blended. Heat to slow boil, reduce heat and simmer for 5 minutes. Add desired amount of pepper. Serve over steaks and whipped potatoes.

Zucchini Noodles & Shrimp with Creamy Tomato Sauce

Ingredients

4 large zucchini (julienned in long strips)
1 c. Shirley J Universal Sauce
4 cups water
1 t. garlic powder
1/2 c. sun-dried tomato (chopped)
1 c. shrimp (peeled and de-veined)

Directions

Julienne zucchini into long strips, using a vegetable stripper. Make strips like long noodles. Stop peeling when you reach the seeds. Set aside.

Mix Shirley J Universal Sauce and water, bring to a simmer. Add remaining ingredients until thoroughly cooked. You'll know when shrimp is fully cooked when curled up and pink.

Too cook noodles: Add zucchini noodles into sauce and cook for 1 minute to heat noodles

Note: For a firmer zucchini noodle reduce cooking time or add noodles after sauce is taken off heat.

Sweet Potato Pancakes/Waffles

Ingredients

3 1/3 c. Shirley J Buttermilk Pancake and Waffle Mix
¾ c. mashed sweet potatoes
1/3 c. brown sugar
2 ½ c. water


Directions

Combine all ingredients together in a large mixing bowl. Wait until griddle is hot, use medium heat setting. Cook until small bubbles appear and burst on pancake and edges dry slightly, then flip only once, never turn pancakes twice.